Website Checkup Quiz for Interior Designers & Architects
Your website is the moment a referred client decides whether to inquire — or quietly move on. This checkup scores your site across the fifteen things that actually win design and architecture clients: first impression, portfolio, mobile, speed, getting found on Google, lead capture and trust. Answer honestly and get a 0–100 score with a prioritized action plan. Free, no signup, entirely in your browser. Built for designers and architects by Nakada Design.
Your Website Is Where the Referral Is Won or Lost
Most designers and architects say they get clients by referral, and then conclude the website barely matters. The opposite is true. A referred client almost always looks you up before they reach out — and in those thirty seconds your site either confirms the reputation that sent them or undercuts it. A slow, dated, mobile-broken site loses prospects a referral worked hard to earn, and it caps you at the clients your immediate network can supply.
For high-value work, the website carries a second burden: it is a portfolio of your taste, not just your projects. An affluent client shopping for a designer or architect reads a dated website as a signal of dated work, however beautiful the projects behind it. Getting the site right is not vanity — it is the difference between a portfolio that sells and one that leaks.
The Six Things This Checkup Measures
First impression & clarity. Within five seconds, a visitor should know who you serve, what you do and that the work is good. A current, confident design earns the next scroll.
Portfolio & proof. Large, professional project photography, presented with context — not a cramped grid — plus testimonials, press and awards that make the quality believable.
Mobile & speed. More than half your visitors are on a phone, and every extra second of load time sheds them. If it’s slow or awkward on mobile, you’re losing people before they ever see the work.
Getting found (SEO). Unique page titles, real content and rankings for “[your city] interior designer” or “architect” mean clients find you who were never referred at all.
Turning visitors into leads. An obvious, low-friction way to inquire on every page — and ideally a reason to leave an email — turns quiet traffic into a booked consultation.
Trust & technical health. An About page with your face and story, HTTPS, no broken links, and analytics so you actually know what’s working.
Frequently Asked Questions
What makes a good design or architecture website?
It makes clear in seconds who you serve, shows the work large and in context, loads fast and works on mobile, can be found on Google for your city and services, and gives visitors an obvious way to inquire — with testimonials and an About page to build trust.
How do I audit my own website?
Open it on your phone and time the load. Have a stranger look at the homepage for five seconds and say what you do. Then walk it as a prospective client — can they see your best work, trust you and find how to reach you without hunting? This quiz turns that into a score.
Why does my website matter if I work by referral?
Referred clients look you up before they call. The referral gets them to the site; the site decides whether they inquire. A dated or slow site quietly loses prospects your reputation earned.
How often should I redesign?
A meaningful refresh every two to three years, and a full redesign when the site no longer reflects the quality of your current work, fails on mobile, or can’t be found on Google.
Is it free?
Yes — free, no signup, and it runs entirely in your browser.
